Morocco is poised for growth in its automotive and green hydrogen sectors, with the Ministry of Economy and Finance anticipating a surge in foreign direct investment (FDI). The country's government-backed initiative, the Morocco Offer, is playing a vital role in attracting investments in green hydrogen projects. By allocating 1m hectares of land for development, Morocco aims to position itself as a significant player in the global energy transition. The initiative has already piqued the interest of 40 international investors, with notable attention from the US, the Middle East, and Europe. Furthermore, the automotive sector in Morocco is witnessing sustained investment interest, particularly from Chinese firm Gotion High-Tech. The company's plans to establish Africa's first EV battery factory in the country, with the potential to scale up to 100 GWh capacity, underline Morocco's appeal as a strategic investment location for automotive manufacturers. Recent data shows a surge in net FDI inflows, with the first eight months of 2024 recording a substantial increase compared to the same period in 2023. This growth can be attributed to the rise in revenues and a decrease in expenditures, signaling a positive trend in Morocco's economic landscape. France emerged as the leading investor in 2023, followed by the UAE, Britain, and Spain, reflecting the diverse sources of FDI in the country. Morocco's green hydrogen aspirations are bolstered by its access to abundant solar and wind resources, which present lucrative opportunities for investors. The country's political stability further enhances its appeal as a favorable destination for green hydrogen and automotive investments. With the right mix of infrastructure, government support, and market access, Morocco is well-positioned to become a key player in these evolving sectors.