Jordi Zonneveld, a former oil and gas industry professional in the Netherlands, recognized the need to transition towards sustainable energy sources to combat climate change. As the oil and gas industry faced challenges in 2015 due to falling oil prices and increasing environmental concerns, Zonneveld saw an opportunity for Frames Group, where he worked, to pivot towards producing green hydrogen. Green hydrogen is obtained by splitting water using clean electricity and offers a cleaner alternative to fossil fuels. Zonneveld's vision for Frames Group aligned with Plug Power's strategy, leading to a merger in 2021 to accelerate the production of green hydrogen globally. Despite facing initial resistance from some colleagues, Zonneveld's determination to drive the company towards a sustainable future paid off, with Plug Power now aiming to produce over 1,000 tons of green hydrogen daily by the end of the decade. The company has secured partnerships with major clients like Amazon and is benefitting from government incentives, such as tax credits from the Biden administration, to expand its clean hydrogen production infrastructure. Zonneveld's personal commitment to sustainability extends beyond his professional endeavors, as he actively educates his daughters about climate change and the importance of transitioning away from fossil fuels. By driving a hydrogen car and instilling these values in his children, Zonneveld exemplifies the blend of corporate vision and personal responsibility in building a cleaner future for the next generation.