Hyundai Motor Unveils Growth Strategy with Focus on Electric Vehicles and Hydrogen Energy
Key Ideas
  • Hyundai Motor reveals a two-track growth strategy focusing on mobility and energy, aiming to invest $90.1 billion until 2033 to become a top-tier smart mobility solutions provider.
  • The company will heavily invest in developing next-generation hybrid cars, extended range electric vehicles (EREV), and EV batteries, with over half of the investment dedicated to this endeavor.
  • Hyundai plans to begin sales of EREVs in North America and China by the end of 2027, with the vehicles capable of traveling more than 900 kilometers on a single charge, serving as a bridge to full electrification.
  • In line with its energy vision, Hyundai emphasizes its commitment to hydrogen-powered mobility and aims to establish a comprehensive hydrogen energy value chain by deepening research in next-generation batteries like nickel cobalt manganese (NCM).
Hyundai Motor unveiled its ambitious growth strategy during the annual CEO Investor Day event in Seoul, focusing on mobility and energy to position itself as a top-tier smart mobility solutions provider. With a $90.1 billion investment plan until 2033, the company aims to emphasize electrification and hydrogen energy as key growth pillars. Hyundai plans to invest significantly in developing next-generation hybrid cars, extended range electric vehicles (EREV), and EV batteries. Despite the global EV industry's slowdown, Hyundai remains committed to introducing EREVs, similar to hybrid cars but designed with a combustion engine solely for battery charging. The company targets mass production of EREVs by late 2026 in North America and China, with sales starting in 2027. Hyundai also aims to expand its EV lineup to 21 models by 2030 and enhance its hybrid competitiveness by increasing its hybrid sales target to 1.33 million in 2028. CEO Chang Jae-hoon highlighted the company's flexible approach to market changes and its dual focus on mobility and energy for shaping the future of transportation. Hyundai's energy vision includes solidifying its position as a hydrogen-powered mobility firm by establishing a comprehensive hydrogen energy value chain and developing next-generation batteries like nickel cobalt manganese (NCM) by 2030.
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