Hyundai and General Motors have entered into discussions to explore potential collaboration in various strategic areas, aiming to enhance the development and production of new vehicles and technologies. The agreement between the South Korean and US car manufacturers includes examining joint projects in passenger and commercial vehicles, combustion engines, clean energy, electric, and hydrogen technologies. The primary focus of this partnership is to minimize costs, expedite the development process, and assess opportunities to enhance competitiveness in key markets. GM CEO Mary Barra highlighted the complementary strengths and talented teams of both companies, emphasizing the goal to leverage these aspects to deliver more competitive vehicles efficiently. Similarly, Hyundai CEO Euisun Chung expressed the potential for this partnership to increase cost efficiency, create greater customer value, and enhance competitiveness through innovative technologies. The collaboration also aims to consider joint procurement of battery raw materials, steel, and other essential components. Overall, this collaboration between Hyundai and General Motors reflects a positive sentiment towards joint innovation and enhanced efficiency in the automotive industry. By combining their expertise and resources, the two manufacturers seek to bring advanced products to the market swiftly while ensuring cost-effectiveness and customer satisfaction.