Sulajja Firodia Motwani, the head of Kinetic Green, has steered the company towards a new era in the Indian vehicle manufacturing industry. Formerly known for its iconic two-wheelers like Luna and Kinetic Honda, the company faced challenges from rising competition and changing market dynamics. However, under Sulajja's leadership, Kinetic Green has rebranded itself and shifted focus to green energy solutions. While the company is thriving in the electric two-wheeler and three-wheeler segments, it is also exploring emerging technologies like hydrogen and fuel cells. Kinetic Green has found success with commercial 3Ws and the eLuna electric moped, catering to the growing demand for sustainable mobility solutions. Sulajja's vision for Kinetic 3.0 involves specialization in e-rickshaws and further expansion of the electric 2W lineup, with ambitious production targets for the future. Despite the promising outlook, the company faces challenges from competitors like Bajaj, a key player in the 3W combustion engine segment, which is now entering the electric 3W market. This intensifying competition underscores the need for Kinetic Green to innovate and solidify its position in the evolving electric vehicle sector.