Hydrogen power, often viewed as a green alternative to traditional fossil fuels, has been gaining attention in the energy sector. The article discusses the challenges faced by the hydrogen industry in the past decade, including higher production costs compared to oil and natural gas extraction. However, with technological advancements and improving macroeconomic conditions, hydrogen is poised for growth. Fortune Business Insights and Research Nester predict significant expansion in the hydrogen fuel cell and vehicle markets. Two companies, Plug Power and Nikola, are highlighted for their potential in the hydrogen sector. Plug Power specializes in providing hydrogen fuel cells for forklifts and has seen revenue growth, along with new investments in green hydrogen production facilities. Nikola, known for electric semi-trucks, is transitioning to hydrogen fuel-cell electric trucks and aims to establish a network of hydrogen charging stations. Despite challenges faced by both companies, such as profit issues and competition, analysts expect substantial revenue growth for them in the near future. Investors are urged to consider the market potential and innovative strategies of these companies in deciding on investment opportunities in the evolving hydrogen industry.