Hyundai Motor Co recently introduced a new hydrogen-powered vehicle named Initium, scheduled for release in the first half of the upcoming year. The vehicle is designed to have a driving range exceeding 650km on a single refueling, surpassing the previous Nexo model. Hyundai aims to use this launch as part of its broader strategy to expand its presence in the clean energy sector. The Initium can also be linked to a household's electricity supply to serve as a backup power source, enhancing its versatility. Despite challenges faced by hydrogen cars, such as limited production using renewable sources and complexities in transportation and storage, Hyundai remains committed to promoting hydrogen as a carbon-free alternative fuel. The company announced a substantial investment of $4 billion over the next ten years to develop a hydrogen-centric future and achieve its net zero target by 2045, aligning with its goal of carbon neutrality throughout its operations. While battery-powered electric vehicles have dominated the market, Hyundai sees hydrogen as crucial, particularly for heavy-duty commercial vehicles. The higher storage capacity of hydrogen presents advantages in weight and range compared to battery EVs. Although hydrogen car sales in South Korea have been minimal, accounting for less than 0.5% of Hyundai's domestic deliveries from January to September, the company remains optimistic about hydrogen's potential in the commercial vehicle sector. Overall, Hyundai's unveiling of the Initium signifies a significant step in advancing hydrogen technology, demonstrating its commitment to sustainable and innovative transportation solutions.