Sarawak: Pioneering Sustainable Practices in the MICE Industry
Key Ideas
- Sarawak's BESLegacy Initiative integrates environmental, social, and economic responsibility into business event design and programming.
- Event venues like the Borneo Convention Centre Kuching implement eco-friendly practices such as energy-efficient lighting and effective waste management to promote sustainability.
- The transportation network in Sarawak includes electric and hydrogen-powered buses, with plans to expand to include 56 modern buses by 2025 and autonomous rapid transit by 2027 to reduce carbon emissions.
- Sarawak aims for all business events to adopt the BESLegacy Initiative, with a broader goal by 2030 of contributing to local and national progress while building strong relationships with the community.
In Sarawak, the destination has been recognized for its commitment to sustainability in the MICE industry, winning the Best Sustainability Initiative title. Amelia Roziman, the CEO of Business Events Sarawak (BESarawak), highlights the incorporation of sustainability into the core of the business events strategy through the BESLegacy Initiative. This initiative focuses on integrating environmental, social, and economic responsibility into event design and programming, ensuring a lasting legacy for the destination. The upcoming AI-powered legacy impact measurement dashboard set for launch in 2025 will provide a more accurate assessment of the industry's contributions. Sarawak's MICE infrastructure and event venues prioritize sustainable practices by implementing eco-friendly measures like energy-efficient lighting and water conservation systems. Moreover, the transportation network includes electric and hydrogen-powered buses, with plans for further expansion to reduce carbon emissions. Looking ahead, Sarawak aims to have all business events adopt the BESLegacy Initiative, with a vision for these events to play a pivotal role in local and national development while nurturing strong community relationships. Sarawak's holistic approach to sustainability sets a high standard for the industry, showcasing its dedication to environmental stewardship and responsible business practices.
Topics
Asia
Innovation
Sustainability
Transportation
Legacy
Business Events
MICE Industry
Event Venues
Community Relationships
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