Toyota Motor Philippines Showcases Sustainable Mobility Initiatives to President Marcos Jr.
Key Ideas
  • Toyota Motor Philippines highlighted the Next Generation Tamaraw and a hydrogen-powered concept vehicle to President Marcos Jr., reinforcing their commitment to sustainable mobility.
  • President Marcos commended TMP's P5.5 billion investment in the Philippines, emphasizing local production, parts sourcing, and conversion capabilities for the Philippine-made Tamaraw.
  • TMP's 'Beyond Zero' initiative, in line with EVIDA and the Philippine Energy Plan, aims to promote carbon neutrality, with the Corolla Cross H2 Concept showcasing their dedication to decarbonization.
  • TMP's donation of five converted Tamaraw units as ambulances for the 'Lab For All' health program demonstrates their dedication to clean energy solutions and essential mobility needs in the nation.
Toyota Motor Philippines recently presented the Next Generation Tamaraw and a hydrogen-powered concept vehicle to President Ferdinand 'Bongbong' Marcos Jr. at Malacañan Palace, underlining their support for sustainable mobility and the growth of the local automotive sector. President Marcos acknowledged TMP's significant P5.5 billion investment in the country, which includes initiatives for local production, parts sourcing, and new conversion capabilities for the Philippine-designed Tamaraw, also known as the Toyota IMV 0. This adaptable vehicle is tailored to cater to the requirements of micro, small, and medium enterprises (MSMEs), with TMP aspiring to position it as a 'national car.' Additionally, TMP introduced their 'Beyond Zero' initiative, which aligns with the Electric Vehicle Industry Development Act (EVIDA) and the Philippine Energy Plan, with the aim of advancing carbon neutrality. The unveiling of the Corolla Cross H2 Concept, featuring a Hydrogen Internal Combustion Engine, exemplifies TMP's commitment to diverse decarbonization pathways. Toyota Asia Region CEO Masahiko Maeda emphasized Toyota's endeavor to offer appropriate vehicle technology aligned with the country's energy strategy. As a gesture of support, TMP pledged to donate five converted Tamaraw units as ambulances for the 'Lab For All' health program. This act underscores TMP's dedication to promoting clean energy solutions while addressing fundamental mobility requirements nationwide.
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