German car manufacturer BMW announced its plan to mass produce its first hydrogen-powered car in 2028, in partnership with Japan's Toyota. The collaboration aims to leverage fuel cell technology to drive down costs and introduce the next generation of hydrogen-powered passenger vehicles. Despite the niche status of hydrogen technology due to high costs and infrastructure challenges, BMW remains committed to its development. The companies plan to maintain their unique brand identities while jointly developing the powertrain system for hydrogen vehicles. Both BMW and Toyota share a passion for cars and a belief in technology openness towards achieving carbon neutrality. BMW's upcoming hydrogen model is expected to offer a customer-attractive price. The European Commission's ambitious target to phase out petrol and diesel cars by 2035 is pushing for the establishment of a network of hydrogen refuelling stations, addressing one of the key obstacles to mainstream adoption of hydrogen cars. This collaboration highlights the commitment of BMW and Toyota towards sustainable mobility and the advancement of clean energy technologies in the automotive industry.