Auto manufacturers are reconsidering their focus on electric vehicles due to slowing sales, leading them to explore alternative powertrain options like hydrogen. Hyundai is taking a significant step by establishing a new infrastructure in South Korea and Japan as part of the Hydrogen Cooperation Network program. Lawmakers in both countries are collaborating to promote a global hydrogen-fueled society, focusing on unifying clean hydrogen certification standards and technology, as well as product certificates and production technology compatibility. Hyundai plans to lead in hydrogen technology by harnessing innovative systems and setting international standards. The company aims to showcase hydrogen production technologies like Ammonia cracking and introduce competitive hydrogen-related components. By leveraging the advanced hydrogen technology in Korea and Japan, Hyundai anticipates expanding the hydrogen market globally and potentially reaching markets like India in the future. This strategic move by Hyundai is seen positively, as it not only aims to advance hydrogen technology but also to establish a strong ecosystem for the hydrogen industry. With a focus on innovation and standardization, Hyundai is positioning itself as a key player in the evolving landscape of non-conventional powertrains.