CoolerU Logistics GmbH's Strategic Realignment and Sustainable Growth in Food Logistics
Key Ideas
  • NWU becoming a shareholder has positioned CoolerU Logistics for a stable future in food logistics, focusing on freight forwarding and groupage transport, with a significant portion dedicated to fruit and vegetable transport.
  • CoolerU Logistics is well-staffed, attracting drivers from various regions, and plans to expand its fleet with 10 additional refrigerated trailers, equipped with a modern vehicle fleet and IFS certification.
  • The company is addressing industry challenges such as rising toll charges and cost pressures by emphasizing efficiency and avoiding empty kilometers, while exploring sustainable drive systems like electric trucks and expressing greater interest in hydrogen as a future drive system.
  • To further reduce CO₂ emissions, CoolerU Logistics plans to expand its fleet with gigaliners, showcasing a commitment to environmentally friendly practices and continuous growth in the food logistics sector.
CoolerU Logistics GmbH, based in Bremen, Germany, recently realigned its operations with NWU Nordwest Unternehmensbeteiligungsgesellschaft der Sparkasse Bremen mbH becoming a shareholder. The founder, Chris Ortiz, expressed optimism about the company's future in food logistics, specializing in freight forwarding and groupage transport, with a focus on fruit and vegetable transportation. The company, which is IFS-certified, serves local fruit traders and experiences high demand for products like strawberries, citrus fruits, bananas, lettuce, and herbs throughout the year. With a well-staffed team, including drivers from various regions, and a fleet of 27 modern refrigerated trailers, CoolerU Logistics plans to expand its fleet with 10 more vehicles, prioritizing workforce and fleet growth. Despite industry challenges like rising toll charges, the company emphasizes efficiency and plans to explore sustainable drive systems, showing interest in hydrogen as a potential future solution alongside electric trucks. Additionally, CoolerU Logistics aims to reduce CO₂ emissions by introducing gigaliners to its fleet, showcasing its commitment to sustainability and continued expansion in the food logistics sector.
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