Colin McKinnon, Wood's Global Technical Director, has highlighted the urgent need for the industry to improve its communication regarding hydrogen pipelines. He emphasized the necessity for industry figureheads to clearly convey the safety and environmental benefits of hydrogen transport to the public. McKinnon expressed his concern that the industry is falling short in effectively educating the public on the importance of hydrogen transportation infrastructure. This aligns with recent developments in Germany, where the Federal Network Agency approved plans for a massive 9,000km hydrogen core network (HCN). This approval signifies a significant step in advancing hydrogen infrastructure and highlights the industry's growing momentum in this sector. The emphasis on transparency and communication reflects a broader push to build public trust in hydrogen projects. It is crucial for the industry to address public concerns by demonstrating the parallels between safe natural gas delivery and the proposed hydrogen pipelines. By enhancing communication strategies and emphasizing the safety measures in place, industry leaders aim to foster public trust as they move forward with large-scale hydrogen initiatives.