The article focuses on the mission of delivering engaging and independent business journalism and insights to executives and leaders in the global clean hydrogen industry. It aims to provide the necessary clarity on the clean hydrogen landscape by fearlessly looking beyond the hydrogen hype. The article stresses the importance of offering a balanced view of the market to equip readers with the knowledge needed to make critical business decisions. By providing news and analysis that matters, the article is dedicated to empowering individuals within the clean hydrogen sector. It emphasizes the significance of understanding the market dynamics to navigate the evolving landscape successfully.