Sanlorenzo Group's Bold Move in Sustainable Yachting Industry
Key Ideas
  • Sanlorenzo Group acquires Nautor Group, including Nautor Swan brand, showcasing commitment to growth, innovation, and sustainability.
  • Bluegame, a Sanlorenzo brand, successfully launches a 100% hydrogen-powered chase boat for the New York Yacht Club American Magic team to use in the America's Cup.
  • The hydrogen-powered chase boat is capable of speeds up to 50 knots and has a range of up to 180 miles, setting a new standard for sustainable technology in recreational boating.
  • American Magic team and Orient Express Racing Team from France set to benefit from Bluegame's innovative hydrogen-powered chase boats for the America's Cup.
The Sanlorenzo Group has made a bold move in the yachting industry by assuming total ownership of the Nautor Group, which includes the iconic Nautor Swan brand, over the next four years. This acquisition demonstrates Sanlorenzo's commitment to growth, innovation, and sustainability, with a focus on advancing emission-free powerboats. Bluegame, a brand under the Sanlorenzo Group, recently delivered a fully-foiling, all-hydrogen-powered chase boat to the New York Yacht Club American Magic team for the America's Cup in Barcelona. The hydrogen-powered chase boat can reach speeds of up to 50 knots and has a range of 180 miles, marking a significant milestone in sustainable technology for the recreational boating industry. The partnership between Bluegame and American Magic reflects a shared commitment to sustainability and innovation. Bluegame's Head of Product Strategy highlighted the challenges and investments involved in developing the hydrogen-powered chase boat, emphasizing the vessel's historic milestone in sustainable boating. Additionally, Bluegame is set to deliver another hydrogen-powered chase boat to the Orient Express Racing Team from France, further solidifying its position as a leader in innovative and sustainable marine technology.
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