The United States, particularly the University of Michigan and University of California, Riverside, is working to boost support for hydrogen technology through the establishment of the Hydrogen Engine Alliance of North America (H2EA-NA). Led by professors André Boehman and Georgios Karavalakis, the alliance seeks to promote hydrogen as a viable alternative fuel for internal combustion engine (ICE) vehicles, complementing the transition to electric and zero-emission technologies. Furthermore, the alliance aims to showcase the benefits of hydrogen-powered ICE vehicles in reducing transportation-related emissions. Southwest Research Institute's demonstration of hydrogen ICE technology in a heavy-duty truck exhibited ultra-low levels of nitrogen oxides, highlighting the potential for significant emission reductions. H2EA-NA plans to address the U.S.'s lag in hydrogen fuel development compared to countries like China, Germany, and Japan by fostering innovation, collaboration, and education. Through initiatives like hosting the 2025 Hydrogen Engine Alliance Conference, the alliance intends to advance hydrogen engine technology, emissions reduction strategies, infrastructure development, and policy initiatives crucial for the growth of the hydrogen ecosystem. The alliance will be funded through membership fees from participating companies, with a focus on promoting industry support and education about hydrogen's potential in the U.S. By bringing together stakeholders from the automotive, energy, and government sectors, H2EA-NA aims to bridge the gap in hydrogen technology advancements and build a stronger foundation for hydrogen infrastructure in the country.