Lhyfe, a French project developer, has announced plans to reduce energy consumption at its green hydrogen plants located in Buléon, Bessières, and Le Cheylas during peak electricity demand. Partnering with Energy Pool, the company aims to implement electricity demand response mechanisms to align with grid dynamics and cut costs. Initially targeting the wholesale electricity market, Lhyfe intends to later enter the secondary reserve market to enhance grid stability in real-time. This strategy not only helps in reducing green hydrogen prices but also supports grid stability by avoiding the use of carbon-intensive backup power sources. By prioritizing PEM electrolysers for flexible operation, Lhyfe demonstrates its commitment to transforming the hydrogen industry and contributing to the energy transition. Additionally, the article discusses the debate on the optimal usage of electricity generated from renewable sources like wind and solar - whether to inject it directly into the grid or convert it into hydrogen for storage and diverse applications, highlighting the advantages and challenges of both approaches.