Norway's Equinor ASA is in advanced discussions to become a significant investor in the German hydrogen startup HH2E AG as part of its strategy to diversify energy production. HH2E is currently working on a hydrogen project located at the Baltic port of Lubmin, in alignment with Germany's efforts to combat greenhouse gas emissions. The startup has not yet finalized the investment decision for the initial phase of its €1 billion facility but is restructuring its ownership to meet rising capital requirements. The involvement of Equinor, a major natural gas supplier in Europe, would not only bring financial stability to the Lubmin project but also improve its bankability. The hydrogen market is still evolving, with a limited number of proposed projects reaching financial close. Germany's aggressive goals include producing 10 gigawatts of hydrogen by 2030 en route to achieving climate neutrality by 2045, outpacing the European Union's targets. The government has implemented legislative measures to accelerate the adoption of electrolyzers for hydrogen production.