The construction of an $8.4 billion green ammonia and hydrogen plant at NEOM in northwest Saudi Arabia is gaining momentum as it moves 'full speed ahead'. This major project signifies Saudi Arabia's ambitious venture into sustainable energy production. Alongside this initiative, the Saudi Public Investment Fund (FID) is planning to inject at least $10 billion into green hydrogen production within the Kingdom, emphasizing a substantial commitment to environmentally friendly technologies. NEOM, a zero-carbon city development in Saudi Arabia, has also entered into collaborations with utility company ENOWA and the prestigious King Abdullah University to advance clean energy solutions. The joint efforts aim to promote zero-carbon city infrastructure and foster a transition towards sustainable practices. The construction of a 1.2 million metric ton per year green ammonia and a 220,000 metric ton per year green hydrogen plant within the NEOM region further underlines Saudi Arabia's dedication to reducing carbon footprints and embracing renewable energy sources. These developments position NEOM as a leading hub for green hydrogen and ammonia production, setting an example for sustainable market growth and energy innovation.