The Puglia Region, a partner of the UNLOCK project, showcased its leadership in hydrogen at the Hydrogen Expo 2024 in Piacenza, Italy. During the event, the region presented the UNLOCK project and its innovative strategies in hydrogen technology, focusing on the development of the regional hydrogen supply chain. Supported by industry associations and companies, Puglia shared its comprehensive Regional Strategy, #H2Puglia2030, highlighting critical areas of the hydrogen economy. Discussions centered on production, storage, distribution, addressing hard-to-abate sectors, improving mobility, fostering innovation, and promoting cross-sector initiatives. The event served as a platform to showcase advancements in hydrogen technology, assess its current state, and explore solutions for wider adoption. Puglia's participation underlined its commitment to sustainable energy and its role as a leader in the energy transition, emphasizing the region's strategic efforts in building a robust hydrogen ecosystem. Mr. Francesco Corvace, the UNLOCK Project Manager, shared the region's experiences, further solidifying Puglia's position in advancing hydrogen technology.