ZeroAvia, an aviation start-up in California, has developed the Smart Hydrogen AI Production Software (SHAIPS) that has successfully reduced the cost of green hydrogen production by 20%. Green hydrogen, created through electrolysis using renewable sources, is environmentally friendly but costly due to high renewable energy and electrolysis technology expenses. In comparison, blue hydrogen, produced from natural gas, lacks the same carbon-reduction benefits. ZeroAvia's SHAIPS software allows for carbon intensity limits in production, ensuring eligibility for subsidies. The software optimizes energy efficiency by storing excess renewable electricity as hydrogen or in batteries, further contributing to the economic and environmental viability of the process. Major policy initiatives globally, like those in the EU mandating hydrogen refuelling stations and offering premium support through the EU Hydrogen Bank, are propelling the industry towards low-cost hydrogen production. ZeroAvia's CEO, Val Miftakhov, highlights the potential of transitioning to cost-effective hydrogen production with current technology, emphasizing the importance of innovation in driving down the levelised cost of hydrogen.