Latin America is poised to lead in the production of clean hydrogen, leveraging its vast renewable energy resources like hydroelectricity and wind power. Governments in the region, including Colombia under President Gustavo Petro, are shifting focus from fossil fuels to green hydrogen as a key element in decarbonizing industries and addressing the climate crisis. Despite billions of dollars in pledged funding, challenges persist. The high cost of clean hydrogen compared to gray hydrogen, lack of committed buyers, and regulatory obstacles pose significant barriers. The region faces a 'chicken and egg' scenario where producers await customer commitments while buyers seek more established production. To reduce costs and scale up operations, access to cheap renewable energy is essential. However, delays in renewable energy projects, such as Colombia's wind farms, due to pending approvals from Indigenous communities hinder progress. Regulatory challenges in countries like Chile call for updated policies to support green hydrogen development. Industry leaders stress the importance of government incentives, clear regulations, and customer commitments to boost the adoption of clean hydrogen in industries like shipping and heavy manufacturing. Despite these obstacles, momentum is growing in Latin America with around 65 clean hydrogen projects in early stages. State-run companies like Ecopetrol in Colombia and Petrobras in Brazil are exploring green hydrogen usage. Uruguay's feasibility study for a multi-billion-dollar plant signals strong regional interest. Successful collaboration between stakeholders is vital for producers to secure commitments from buyers and for regulatory bodies to establish supportive frameworks. Overcoming these hurdles could position Latin America as a key player in promoting sustainable energy practices globally.