The newly established business association, Ammonia Europe, has introduced a voluntary certification scheme to enhance collaboration and transparency within the European ammonia market. This initiative aims to offer European customers information about the carbon footprint of their ammonia purchases. Each tonne of ammonia will be accompanied by an Ammonia Certificate detailing the product's footprint and energy origin, which could include hydrogen from electrolysis, biomethane, or methane. The association utilizes a mass balance chain-of-custody system, with the option for 'book and claim' within the single market and pilot audits at Fertiberia and Yara renewable ammonia plants. By targeting a decarbonised ammonia system by 2050, Ammonia Europe envisions fostering collaboration throughout the continent's value chain and leveraging the potential of ammonia for achieving climate neutrality. The association's website lists eleven founding members, among them BASF, Yara, and OCI Global. Stephen Jackson, the CEO of Ammonia Europe, emphasized the importance of establishing economically viable downstream ammonia markets in line with the Draghi report and the upcoming Clean Industrial Deal, set to be launched next month. Ammonia Europe's President, Marc van Doorn, highlighted the critical role of ammonia in sustaining global populations and underlined its significance in decarbonising various sectors and strengthening the European economy.