The article emphasizes the importance of providing engaging and independent business journalism and insights to executives and leaders in the global clean hydrogen industry. The focus is on delivering news and analysis that is relevant and goes beyond mere hype to offer a balanced view of the market. By fearlessly looking beyond the hydrogen hype, the aim is to equip readers with the knowledge necessary to make critical business decisions. The ultimate goal is to empower industry leaders with the information needed to navigate the clean hydrogen landscape effectively, ensuring they can make informed choices that drive the industry forward sustainably.