The article emphasizes the importance of delivering independent and engaging business journalism to executives and leaders in the global clean hydrogen industry. It highlights the mission of providing insight and analysis that is crucial for decision-making in this sector. The focus is on offering a balanced view of the market, steering away from the hype often surrounding hydrogen technologies. By fearlessly tackling industry topics and delivering relevant news, the aim is to equip readers with the necessary knowledge to make informed and strategic business choices in the evolving clean hydrogen landscape.