Hyundai Motor Group Chairman Chung Eui-sun and Toyota Group Chairman Akio Toyoda recently met in Japan during the World Rally Championship (WRC) to strengthen their cooperation in both motorsports and hydrogen vehicles. They observed the final match of the championship in Aichi Prefecture, where Toyota is headquartered, and discussed enhancing their partnership. Toyota demonstrated the use of hydrogen energy in motorsports, signaling a joint effort with Hyundai to improve skills and competitiveness in the industry. The companies, ranking first and third globally in sales, aim to collaborate on motor sports and advance hydrogen car technology to drive the transition towards electrification in the automotive sector. Hyundai's victory in the 2024 WRC Japan Rally, with Thierry Nouville winning the driver's category in the Hyundai i20 N Rally 1 Hybrid race car, highlighted their successful season. The article also mentions the 10th anniversary of Hyundai Motor's re-entry into motorsports and the launch of the N brand, representing a significant milestone in their performance and brand development.