BMW's Art Basel Showcase: Merging Art and Hydrogen Innovation in Munich/Basel
Key Ideas
- BMW collaborates with artist Es Devlin to exhibit multi-media works centered around hydrogen technology at Art Basel in Basel.
- The BMW iX5 Hydrogen vehicle, featuring fuel cell technology, offers emission-free electric drive and a quick refueling process.
- Devlin's art pieces explore the intersection of humans, technology, and sustainable energy, providing a unique experience for Art Basel visitors.
BMW's program at this year's Art Basel in Basel revolves around hydrogen as a sustainable energy source. Partnering with artist Es Devlin, BMW showcases a series of multi-media works that highlight the potential of hydrogen technology. The BMW iX5 Hydrogen vehicle, equipped with fuel cell technology, combines emission-free electric drive with the brand's driving pleasure. Visitors at Art Basel can experience Devlin's art pieces, including Surfacing and Mask, which symbolize the fusion of art and technology. Devlin's collaboration with BMW engineers emphasizes the beauty and functionality of hydrogen fuel cells, showcasing the future of sustainable energy systems. The innovative exhibition offers a unique perspective on the role of hydrogen in the energy transition and climate protection. BMW's open-technology approach and the world tour of the pilot fleet reflect a commitment to exploring diverse mobility solutions. Devlin's art installations, soundscapes, and mobile exhibits within the BMW iX5 Hydrogen vehicles immerse visitors in a captivating journey of art and innovation.
Topics
Installation
Technology
Innovation
Sustainability
Electric Vehicles
Energy Transition
Climate Protection
Art
Art Basel
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