South Africa's automotive industry is a critical sector of the economy, contributing 5.3% to GDP with substantial export value. However, the decline in ICE vehicle exports in 2024 and sluggish domestic sales highlight the need for a shift towards electric vehicles. To incentivize local EV production, the government approved a 150% tax deduction for manufacturers investing in electric and hydrogen-powered vehicle production, expected to come into effect in 2026. Companies like CHARGE are advocating for reduced import duties on EVs to drive market growth and address regulatory barriers hindering the expansion of charging networks. The country aims to leverage its manufacturing expertise to become a hub for BEVs, tapping into the growing market for electric vehicles in Africa. While challenges persist, including low BEV market share and high import tariffs, South Africa has the potential to reposition itself in the automotive industry by embracing the EV transition and investing in sustainable infrastructure.