South Korea is ramping up its efforts towards clean hydrogen in power generation by launching a bidding market for 6,500GWh of electricity to be produced from clean-hydrogen-fired power generation over 15 years. The Ministry of Trade, Industry and Energy (MOTIE) has set strict criteria for the bids, requiring operations to start by 2028, with an emphasis on bid price and greenhouse gas emissions from hydrogen production. The country also plans a third auction for grey hydrogen power generation, aiming to generate 3,000-3,500GWh of power annually from clean hydrogen by 2027. Furthermore, South Korea's ambition extends to becoming a major market for clean hydrogen by 2050, with expectations to rely on export volumes to meet demand. Companies within the nation are already exploring hydrogen and ammonia technologies to clean up power plants, with initiatives in place to use these as feedstocks in fossil fuel power plants. While hydrogen's use in power generation has faced criticism for efficiency and cost, proponents believe it can play a vital role in balancing renewable energy-fed grids and preventing renewable curtailment. Javier Cavada, President and CEO of EMEA at Mitsubishi Power, highlighted the potential of hydrogen to complement other technologies and provide quality power generation akin to natural gas.