Hyundai Motor is embarking on the construction of a hydrogen fuel cell plant at its Ulsan, South Korea facility, marking its third plant dedicated to fuel cell production. The company aims to achieve mass production by 2028, with the capacity to manufacture systems for up to 6,500 hydrogen-powered cars annually. This move aligns with Hyundai's overarching goal to increase hydrogen consumption to three million tonnes per year by 2035, in accordance with global decarbonisation efforts. Recently, Hyundai introduced the INITUM, a hydrogen-powered SUV with cutting-edge features like aerodynamic wheels and a targeted range of 650km on a single hydrogen tank. Despite these advancements, Hyundai faced setbacks when it recalled 1,600 Nexo vehicles in the US and Canada due to safety concerns related to potential hydrogen leaks. The company's commitment to hydrogen technology remains strong, as evidenced by its continuous development of fuel cell capabilities and plans for further expansion in the automotive sector.