The 2024 European Business Aviation Convention & Exhibition (EBACE2024) in Geneva, Switzerland, showcased the latest innovations and technologies revolutionizing air travel. The event featured new aircraft debuts and industry firsts, highlighting the industry's commitment to driving economic growth and transitioning towards net-zero flight. EBACE2024 included a focus on cutting-edge aircraft such as pistons, turboprops, intercontinental jets, and business helicopters. Additionally, advanced air mobility (AAM) was a prominent feature, with displays of electric, hybrid, and hydrogen-powered aircraft. Keynote speakers at EBACE2024 addressed the industry's dedication to sustainability, with discussions on achieving net-zero carbon emissions by 2050 and plans for hydrogen-powered flights. The event also emphasized industry collaboration, sustainable aviation fuel, and the launch of the S.T.A.R.S. program by the European Business Aviation Association (EBAA) to promote environmental and social responsibility. Government leaders highlighted business aviation's role in reaching net-zero emissions by 2050 and the industry's collaboration with policymakers. EBACE2024 also saw the launch of the CLIMBING. FAST. advocacy initiative, focusing on championing the industry's sustainability efforts. The event featured a Business Aviation Sustainability Summit, discussions on reducing emissions through efficient airspace routing, and initiatives like the Exhibitor Sustainability Pledge to minimize carbon footprints. EBAA's S.T.A.R.S. program, aligned with the UN's Sustainable Development Goals, aims to facilitate the integration of environmental and social strategies in aviation. Overall, EBACE2024 emphasized the industry's commitment to innovation, sustainability, and collaboration to ensure responsible and sustainable growth in business aviation. The event highlighted the value of business aviation in fostering economic growth, community connectivity, and the industry's indispensable role in Europe's aviation sector.