Doosan Group's Corporate PR Ad Emphasizes Commitment to a Sustainable Future
Key Ideas
  • Doosan Group's print ad highlights the company's commitment to its core businesses and values, aiming to raise public awareness.
  • The ad emphasizes Doosan's industry-leading competitiveness in sectors like energy, fuel cell technology, Bobcat, and robotics.
  • Specifically, Doosan Energy and Doosan Fuel Cell are focused on developing businesses for the global environment through hydrogen-related technologies.
  • The advertisement concludes by signaling Doosan's dedication to creating a better future by aligning business goals with environmental and societal needs.
Doosan Group recently released a corporate print advertisement to showcase its core businesses and values, centering on the theme of preparing for the future. The ad, which won an award, aimed to increase public awareness of Doosan Group's operations by unveiling the essence of its new core business. It highlighted the company's industry-leading competitiveness and its continuous efforts to uphold corporate values and fulfill social responsibilities. The advertisement was segmented into sections focusing on Doosan Energy, Doosan Fuel Cell, Doosan Bobcat, and Doosan Robotics, emphasizing their contributions to the global environment and humanity. Notably, Doosan Energy and Doosan Fuel Cell are actively involved in developing technologies such as hydrogen turbines and fuel cells for environmental sustainability. By showcasing a commitment to a better tomorrow through environmentally conscious business practices, the ad reinforced Doosan's positioning as a company dedicated to shaping a sustainable future. Doosan Group expressed gratitude for the recognition received through the advertising award and pledged continued efforts towards excellence and responsibility in their operations.
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