Schaeffler India's Strategic Moves in the Indian Automotive Market
Key Ideas
  • Schaeffler India is focusing on enhancing its presence in the Indian market by increasing the localization of products to respond faster to market demands.
  • The company is showcasing advanced technologies like electric axles, sensors, and actuator solutions, aiming to cater to the growing need for mobility solutions in India.
  • While exploring various fuel technologies, including hydrogen and electrification, the company acknowledges that the internal combustion engine (ICE) will continue to dominate for the next 8-10 years in India.
  • Schaeffler is investing in upskilling its workforce and ensuring the availability of components to support the shift towards hydrogen, EVs, and ICE technologies in the automotive sector.
Schaeffler India, operating from its headquarters in Pune, is making strategic moves to strengthen its market presence in India. The company's focus on localizing more products within India aims to reduce dependency on imports and enhance responsiveness to market needs. At the Bharat Mobility Global Expo 2025 in Delhi, Schaeffler showcased advanced mobility solutions like electric axles and high-voltage axle drives, emphasizing its commitment to cater to the evolving automotive landscape. While venturing into fuel technologies such as hydrogen and electrification, Schaeffler acknowledges the persistent dominance of the internal combustion engine (ICE) in India for the next decade. The company highlights the importance of maintaining a balance between cost-effectiveness and technological advancement to cater to a wide range of vehicles, including passenger cars, two-wheelers, commercial vehicles, and tractors. By integrating technologies like hydrogen, EVs, and ICE, Schaeffler aims to support India's sustainable mobility goals and empower customers across the vehicle lifecycle. Moreover, Schaeffler's emphasis on aftermarket growth through platforms like Koovers and Vitesco Technologies underscores its commitment to providing value-added repair and service solutions to customers. By leveraging a robust logistics and supply chain network, Schaeffler aims to enhance its reach to workshops across India, thereby supporting India's evolving automotive aftermarket sector. Through a blend of global expertise and local engineering, Schaeffler is poised to deliver innovative and effective products to meet the dynamic demands of the Indian automotive market.
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